Microsoft is seriously considering entering the smartphone market and engaging in the tough competition of the market. The company officially announced a new Windows phone aimed primarily at users who are active on social networks. Kin One and Kin Two will be running a new operating system similar to the Windows Phone 7.

The Kin One, previously spotted as Turtle, comes with a QVGA display, slide-out full QWERTY keyboard, 4GB of internal storage and a 5 megapixel camera with LED flash. Kin Two, formerly known as Pure, comes with HVGA display, sliding landscape QWERTY keyboard, 8GB of internal memory and a stunning 8 megapixel camera. Both handsets come with support for 3G, Bluetooth and WiFi.

The two phones focus on people who communicate and share through social networks. Both phones will launch in May on Verizon Wireless. An interesting feature that both handset benefit is the Kin Look, a page populated with friends' status updates, a service reminding of Motorola's Motoblur service for Android phones.

Sharing is quite easy and fast, the user has access to Kin Spot and may just drag any pictures, videos or web pages to the Spot and then drag contacts to the spot. The content will be automatically shared with the selected contacts.

Another interesting feature includes the Zune music player and if the user considers buying new songs, there's always the Zune Marketplace. One feature that has aroused curiosity is the Kin Studio, “a website that backs all your data on your Kin phone and organizes it into a timeline so you can go back and relive all your memories, whether messages, pictures or videos”, writes Ryan Kim of SF Gate.

Unfortunately, at the moment there is no information regarding the handsets' price tags. The phones apparently hold all the ingredients for success. Let's see how they'll do on the market after their release.